Catalyst Psychology

BACK TO PORTFOLIO

FILE UNDER: full brand identity & WEB DESIGN

From the moment Catalyst Psychology approached us, it was evident that their vision for their brand went beyond the ordinary. In an industry where trust and professionalism are paramount, Catalyst Psychology understood the importance of exuding credibility and gaining the confidence of their clients.

With a focus on empowerment, transformation, and self-discovery, we sought to create a brand identity that would inspire, motivate, and enlighten their clients. The result is a brand that speaks to the hearts of their clients, instilling a sense of empowerment and motivation. 

By launching their business with a brand identity and website that conveys inspiration, motivation, and enlightenment, Catalyst Psychology positions themselves as a beacon of hope and possibility. Their bold and vibrant brand image not only captures attention but also resonates with individuals who are seeking positive change in their lives.


From the moment Catalyst Psychology approached us, it was evident that their vision for their brand went beyond the ordinary. In an industry where trust and professionalism are paramount, Catalyst Psychology understood the importance of exuding credibility and gaining the confidence of their clients.

With a focus on empowerment, transformation, and self-discovery, we sought to create a brand identity that would inspire, motivate, and enlighten their clients. The result is a brand that speaks to the hearts of their clients, instilling a sense of empowerment and motivation. 

By launching their business with a brand identity and website that conveys inspiration, motivation, and enlightenment, Catalyst Psychology positions themselves as a beacon of hope and possibility. Their bold and vibrant brand image not only captures attention but also resonates with individuals who are seeking positive change in their lives.

the vision

The goal for Catalyst Psychology was to create a visual identity that
 reflected the transformative journey clients experience when
 seeking therapy or coaching. The primary focus was to take the
 audience on a visual journey using subtle yet thoughtful symbolism.
 The logo and accompanying symbol were designed to be
 recognizable and unique while maintaining a sense of ambiguity.

brand goal

The goal for Catalyst Psychology was to create a visual identity that reflected the transformative journey clients experience when seeking therapy or coaching. The primary focus was to take the audience on a visual journey using subtle yet thoughtful symbolism. The logo and accompanying symbol were designed to be recognizable and unique while maintaining a sense of ambiguity.

The foundation of the brand is a labyrinth design, representing
the intricate path clients navigate in their personal growth. A
labyrinth is an ancient symbol of wholeness. The imagery of the
circle and spiral combine into a meandering but purposeful
journey. The labyrinth represents a journey or path to our own
center and back again out into the world. Unlike a maze, a
labyrinth features no dead ends or wrong turns - a powerful
message for those seeking therapy.

the symbolism

The foundation of the brand is a labyrinth design, representing the intricate path clients navigate in their personal growth. A labyrinth is an ancient symbol of wholeness. The imagery of the circle and spiral combine into a meandering but purposeful journey. The labyrinth represents a journey or path to our own center and back again out into the world. Unlike a maze, a labyrinth features no dead ends or wrong turns - a powerful message for those seeking therapy.

The Catalyst Psychology website was carefully crafted to break
 free from the conventional mold of clinical and uninspiring
 websites commonly found in the industry. Our goal was to create
 an online platform that not only delivers valuable information but
 also engages and supports visitors on their personal journeys.

To achieve this, we incorporated interactive design elements
 throughout the website. These interactive elements captivate
viewers' attention and encourage them to explore further.
From subtle animations to interactive buttons, we created an
immersive and engaging user experience that reflects the dynamic
and transformative nature of Catalyst Psychology's services.

the website

The Catalyst Psychology website was carefully crafted to break free from the conventional mold of clinical and uninspiring websites commonly found in the industry. Our goal was to create an online platform that not only delivers valuable information but also engages and supports visitors on their personal journeys.

To achieve this, we incorporated interactive design elements throughout the website. These interactive elements captivate viewers' attention and encourage them to explore further. From subtle animations to interactive buttons, we created an immersive and engaging user experience that reflects the dynamic and transformative nature of Catalyst Psychology's services.

kind words

Nicole and Seashine Creative are by and far one of the best customer
experiences I have ever had. From Nicole's incredible customer
engagement, communication, and support to the services and
products she provided, I was astounded every step of the way.
Creatively, Nicole is brilliant. She was able to create a brand identity,
vision, and strategy from a few brief conversations with me; then,
she was able to create a website that brought that identity, vision,
and strategy into the world. For lack of a better term, she not only
conceptualized my brand, she breathed life into it.

As a graphic designer, Nicole and Seashine Creative not only have
the creative and visionary elements in spades, she is also an
exemplary professional who can coordinate and manage an ever
evolving project from start to finish with grace and ease. I am eager
to work with her again and continue to grow and develop my
business and brand with her support.

Nicole and Seashine Creative are by and far one of the best customer experiences I have ever had. From Nicole's incredible customer engagement, communication, and support to the services and products she provided, I was astounded every step of the way. Creatively, Nicole is brilliant. She was able to create a brand identity, vision, and strategy from a few brief conversations with me; then, she was able to create a website that brought that identity, vision, and strategy into the world. For lack of a better term, she not only conceptualized my brand, she breathed life into it.

As a graphic designer, Nicole and Seashine Creative not only have the creative and visionary elements in spades, she is also an exemplary professional who can coordinate and manage an ever evolving project from start to finish with grace and ease. I am eager to work with her again and continue to grow and develop my business and brand with her support.